Hindustan Times

Krishna Kumar Birla (1915-2008) carried forward a segment of the Birla family interests that came to span sugar, fertilisers, textiles and viscose, alongside a media footprint anchored in the Hindustan Times, distinguishing his branch through an explicit weighting toward media and chemicals rather than metals.

The stewardship of the Hindustan Times asset — a press holding rather than an industrial one — placed the branch at the intersection of industry and public discourse in a way few Indian promoter houses were, and informed the family's later public posture on policy and economic questions.